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Style Tips

Activating Curls


Since most hair has at least a little natural wave, it just takes the right products to go from flat to fabulous.  Follow these simple tips to boost volume and texture and get the romantic beach hair or luscious curls of your dreams.  The results will vary depending on your hair type and the technique that you choose.

Enhancing Curl in Wavy & Naturally Curly Hair
Begin your styling routine by properly moisturizing your clean, wet hair with a leave-in that 'pops' your curl. If you're not sure which one is for you, we recommend taking our Hair Type Quiz or performing your own in-home assessment with a Discover Me Box.

Follow this with a definer, such as Hold Up™ Defining Serum that locks in your shape and seals in moisture. For maximum volume and drama, we recommend supplementing your regular definer with a spray texturizer such as Sweet Poof™ Volumizing Spray.

Flip hair upside down and dry with a diffuser, until hair is about 60% to 70% dry.  Flip hair back up and continue to dry with a diffuser, scrunching and lifting your hair in sections.  Continue until hair is completely dry.  For maximum texture, re-apply a bit of Sweet Poof to hair when it is about 90% dry.  Once your hair is fully dry, you can 'scrunch out the crunch' to soften and plump the curl or leave it in to open slowly over time.

Adding Curl to Straight, Thick Hair
If you have thick hair that is naturally very straight with no discerbable wave pattern, you probably find it hard to coax your hair into holding a curl or updo.  Try this simple Original Moxie method to get great, long-lasting curls and waves.  Start with freshly washed and conditioned hair.  Combine a dollop of  Shape Shifter™ with a pea-sized amount of Hold Up™ Defining Serum through your hair in sections, using enough to lubricate, but not coat, the hair.  For no-heat styling, simply roller set, or spiral with flexi-rods and allow to dry naturally.  The alternative is to dry hair (curlers in) with a hood or hand-held dryer.  Once hair is dry, carefully remove curlers or flexi-rods, taking care to disturb curls as little as possible.  Shake hair to loosen curls and, if additional volume and texture are desired, spritz hair with Sweet Poof™ and scrunch.  You can also check out a similar 'How To' pictorial here.